Superlab is a research and design laboratory on a mission to change the future.
We are a multidisciplinary, experimental research and design laboratory that elaborates with digital, physical and mental worlds.
We help companies and organizations with strategic transformation so that their brand, products or services are prepared for the future.
Our goal is to push the limits for a better sustainable and circular world, in any means. We are your external R & D department on steroids.
What we do
Innovative Process Thinking / Product & Service Design / Conceptual Development / Interior design & Architecture / Deep Employee Analysis / Behavioral Studies / Strategic Advisory / Post corona adjustment / Tenant Adaptions / Activity Based Workspace / Coworking Office Development / Co-living Conceptualization / Re-branding Implementations / Employer Branding / Real Estate Development / Nudging and Cognitive Design / Horeca Design & Experience / Journal & Reports / Research / Talks & Lectures / Workshops / Circular & Sustainability Adaptation / Design For Circularity
The way we do it
Our work lies in the intersection between research, science, new technology and human values. We believe in the synchronicities that emerge when you mix science and know-how with curiosity and can-do attitudes. That is why our lab crew includes different professional profiles and personalities. Together, we passionately experiment with new perspectives and ideas.
Challenging norms and preconceptions is in our DNA. So is having fun at work. In our experience, the best innovations come from daring to act on slightly crazy ideas, merging different disciplines and testing new things. That is what we do, which is why we are called Superlab.
Where we do it
Offices Environments / Co-Working Spaces / Campus / Clubhouse / Co-Living / Hotels / Campsites / Restaurants / Food Trucks / Retail / E-commerce / Arenas / Night clubs / Cafés / Hospitals / Outdoor Public Spaces / Urban Life / Metaverse / Space
CuriosityWhy, when & how, re-imagining problems & opportunities.
ObservationPeople’s context and understanding their drive of behavior.
ExperimentsTrying things out, failing, trying things out again & succeeding.
DevelopmentPrototyping and rehearsing the future.
RealizationMarking the future tangible and delivering innovation.